Why Football?

Football is undeniably the most widely followed sport in the world in terms of audience and viewership. It is estimated that more than 4 billion people actively follow the sport globally.

The football audience goes far beyond simply watching matches or supporting teams. The fantasy football market alone is valued at approximately $8 billion, while the global football wagering economy is estimated at around $73 billion. Additionally, the total market cap of football-related fan tokens stands at $1.9 billion. These figures are expected to double within the next decade.

As these numbers clearly indicate, football fans represent a massive demographic one that is willing to take risks, eager to demonstrate their knowledge of the game, and open to investing in their passion.